The Gray Rhino
The Gray Rhino
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Author
Author
Michelle Wucker / Мишель Вукер
Dimension
Dimension
162x227mm (6,4'x8,9')
ISBN
ISBN
9781250180285
Format
Format
Paperback
Language
Language
English
Page Count
Page Count
284
Publisher
Publisher
St. Martin's Press
Year of book publication
Year of book publication
2017
The Gray Rhino
A 'gray rhino' is a highly probable, high impact yet neglected threat: kin to both the elephant in the room and the improbable and unforeseeable black swan. Gray rhinos are not random surprises, but occur after a series of warnings and visible evidence. The bursting of the housing bubble in 2008, the devastating aftermath of Hurricane Katrina and other natural disasters, the new digital technologies that upended the media world, the fall of the Soviet Union...all were evident well in advance.
Why do leaders and decision makers keep failing to address obvious dangers before they spiral out of control? Drawing on her extensive background in policy formation and crisis management, as well as in-depth interviews with leaders from around the world, Michele Wucker shows in The Gray Rhino how to recognize and strategically counter looming high-impact threats. Filled with persuasive stories, real-world examples, and practical advice, The Gray Rhino is essential reading for managers, investors, planners, policy makers, and anyone who wants to understand how to profit by avoiding getting trampled.
SPECIFICATIONS:
Author:Michelle Wucker - Мишель Вукер
Publisher:St. Martin's Press
Language:English
Publication Date:2017
Number of pages:284 pst
Format:Paperback
Width:162 mm / 6,4'
Height:227 mm / 8,9'
Weight:464 g
ISBN:9781250180285