{"product_id":"1427608","title":"Emotion By Design: Creative Leadership Lessons From A Life At Nike","description":"\u003ch1\u003e\u003cstrong\u003e\u003ccenter\u003eEmotion By Design: Creative Leadership Lessons From A Life At Nike\u003c\/center\u003e\u003c\/strong\u003e\u003c\/h1\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003e• How did Nike go from being a small sneaker brand to the world's most revered company?\u003cbr\u003e• Why do its campaigns - from 'Just do it' to the famous Nike swoosh - capture the imaginations of millions worldwide?\u003cbr\u003e• And what can any founder or marketer learn from them?\u003cbr\u003e\u003c\/em\u003e\u003cbr\u003eGreg Hoffman joined Nike as 22-year-old design intern. Over the next thirty years, he would help craft some of the most iconic campaigns in history - for Ronaldo and Serena, Olympic Games and World Cup finals. Now, he unveils a transformative method that will make any brand more creative: emotion by design.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003eSPECIFICATIONS:\u003c\/strong\u003e\u003c\/h2\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003eGreg Hoffman - Грег Хоффман\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003ePenguin\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eLanguage:\u003c\/strong\u003eEnglish\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePublication Date:\u003c\/strong\u003e2023\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eNumber of pages:\u003c\/strong\u003e304 pst\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003ePaperback\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWidth:\u003c\/strong\u003e129 mm \/ 5,1'\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHeight:\u003c\/strong\u003e198 mm \/ 7,8'\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight:\u003c\/strong\u003e213 g\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e9781847943569\u003c\/p\u003e","brand":"Penguin","offers":[{"title":"Default Title","offer_id":45919724339338,"sku":"1427608","price":52.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0643\/1070\/6314\/files\/Emotion_by_Design_Creative_Leadership_Lessons_from_a_Life_at_Nike_-_Emotion_by_Design_Creative_Leadership_Lessons_from_a_Life_at_Nike_9781847943569-1.jpg?v=1725636919","url":"https:\/\/bookstoreint.com\/products\/1427608","provider":"Bookstore International","version":"1.0","type":"link"}