{"product_id":"1200109","title":"Good Strategy\/Bad Strategy","description":"\u003ch1\u003e\u003cstrong\u003e\u003ccenter\u003eGood Strategy\/Bad Strategy\u003c\/center\u003e\u003c\/strong\u003e\u003c\/h1\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhen Richard Rumelt's Good Strategy\/Bad Strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mish-mash of pop culture, motivational slogans and business buzz speak so often and misleadingly masquerading as the real thing. Since then, his original and pragmatic ideas have won fans around the world and continue to help readers to recognise and avoid the elements of bad strategy and adopt good, action-oriented strategies that honestly acknowledge the challenges being faced and offer straightforward approaches to overcoming them. Strategy should not be equated with ambition, leadership, vision or planning; rather, it is coherent action backed by an argument.\u003cbr\u003e\u003cbr\u003eFor Rumelt, the heart of good strategy is insight into the hidden power in any situation, and into an appropriate response - whether launching a new product, fighting a war or putting a man on the moon. Drawing on examples of the good and the bad from across all sectors and all ages, he shows how this insight can be cultivated with a wide variety of tools that lead to better thinking and better strategy, strategy that cuts through the hype and gets results.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003eSPECIFICATIONS:\u003c\/strong\u003e\u003c\/h2\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003eRichard Rumum - Ричард Румельт\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003eProfile Books\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eLanguage:\u003c\/strong\u003eEnglish\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePublication Date:\u003c\/strong\u003e2017\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eNumber of pages:\u003c\/strong\u003e322 pst\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003ePaperback\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWidth:\u003c\/strong\u003e129 mm \/ 5,1'\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHeight:\u003c\/strong\u003e197 mm \/ 7,8'\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeight:\u003c\/strong\u003e268 g\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIllustrations:\u003c\/strong\u003eBlack and white\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e9781781256176\u003c\/p\u003e","brand":"Profile Books","offers":[{"title":"Default Title","offer_id":47918411153546,"sku":"1200109","price":53.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0643\/1070\/6314\/files\/Good_Strategy-Bad_Strategy_Richard_Rumum_-_9781781256176-1.jpg?v=1756900823","url":"https:\/\/bookstoreint.com\/products\/1200109","provider":"Bookstore International","version":"1.0","type":"link"}